Yeah, you heard me, weak sauce. The design is great, really large dreadnought bottom crossed with a beetle back titan/heresy terminator style. But if GW has one thing their kits are know for it is an excess of plastic components. The baneblade kit which is the same price can make 8 different tanks. Here you get 2 weapon choices and 3 face guards.
The venerable dreadnought lists: a plasma cannon, an assault cannon, a twin-linked lascannon, a heavy flamer, a storm bolter, two different power fists including an ornate one, and a set of smoke launchers. Also included are: two different sets of ornate leg guards, three different helmets, six purity seals, two different pennants, a range of different sarcophagus armour plates, several sarcophagus designs, and a host of Crux Terminatus and other Imperial icons. So with that you can create 6 game affecting differences and about 12 body varients so that is 72 different dreadnoughts that could be built without any conversion work. Here you get 6 or 8 if you include no mask.
For 140 dollars they definitely could have added another sprue with more game and aesthetic options. Another ranged weapon and a claw plus some different leg guards, back plate, etc.